Entrepreneur & Investor.
Entrepreneur & Investor.

Hi there! I’m Jay Vasantharajah, a Toronto-based entrepreneur and investor.

This is my personal blog where I share my experiences building businesses, allocating capital, and managing my portfolio.

Join 2,000+ investors who receive my weekly newsletter, where I share timeless gems to help you become a better capital allocator & deal maker (it’s all 100% free):

A Bit About Me

I am the Managing Partner at Atlasview Equity, a private equity firm specializing in software and tech-enabled businesses. I sit on the boards of 2 private software companies, Viostream and Soutron Global. I am also the co-founder of an eCommerce business called PureFilters.

On the side, I manage a portfolio of multifamily real estate in the Greater Toronto Area and a portfolio of public equities.

Previously, I founded an award-winning growth marketing agency where we worked with several high-profile companies including InMode ($448m IPO in 2019 NASDAQ: INMD) and Cynosure (acquired by Hologic for $1.8bn in 2017).

Read my full bio here.

Why Subscribe?

As a full-time investor, I allocate capital across a wide range of asset classes. I share all of my investment opportunities, theses, ideas, and strategies on my blog. I also write about various entrepreneurial, tax optimization, and asset protection topics.

By subscribing, you will get notified of new posts, and opportunities available to accredited investors. Below is are some sample posts:

Real Estate

My Latest Real Estate Deal and How My Strategy Has Changed

Why Your First Investment Should Be Real Estate

Public Equities

Mainstreet Equity (TSX: MEQ): Canada’s Under The Radar Compounder

Why I Am Long-Term Bullish On InMode (NASDAQ: INMD)

Investment Review: Canadian REITs

Private Equity

Bloom Venture Partners Acquires Viostream

The Velocity of Money in Investing


How to Approach Capital Allocation as an Entrepreneur

Check out all my blog posts here. If you’re looking for more things to read, check out my reading list.


Check out some of the interviews/podcasts I’ve done:

The Michael Girdley ShowI wish I had learned 10 years ago about Pricing Power

TamilCultureAngel Investor Jay Vasantharajah On Building His Portfolio One Day At Time

PastelBecoming an investor using agency revenues with Jay Vasantharajah

Mind MeldHow to Hack Your Business Finances and Investing in the Creator Economy with Jay Vasantharaja‪h‬

Brick & MortarYoung entrepreneurs & real estate investment, urbanization, digitization, and working from home

MarketCurrents WealthNetBeyond Venture Capital, New Models for Startup Funding Emerge: Q&A With Angel Investor Jay Vasantharajah

If you are interested in interviewing me, feel free to reach out via Twitter or LinkedIn.