7 minute read Almost all businesses go through periods of distress where cash becomes very tight. In any distressed situation, cash becomes your business’s lifeline. There are conventional methods of getting cash into your company, like issuing equity or taking on bank debt. However, for many businesses, these traditional methods may not be […]
Monthly Archives: June 2020
3 posts
7 minute read Cold calling has gotten a bad rap over the years. Movies like Boiler Room and Wolf of Wall Street have made cold calling look slimy. But the reality is, as an entrepreneur, cold calling might be one of the best things you could do early in your career. It’s the […]
7 minute read The holy grail of eCommerce metrics is customer lifetime value to customer acquisition cost ratio, commonly referred to as the LTV to CAC ratio. In layman’s terms, it’s basically all the profit a single customer is going to generate, divided by the money it costs to acquire a single customer. […]